Patent 7883002 was granted and assigned to EBay on February, 2011 by the United States Patent and Trademark Office.
Disclosed is a sales system for lots of items that includes business rule definition logic. The sales system also includes offering creation logic that is operative to dynamically create different offerings for items in the lots. The offering creation logic optimizes return based on one or more of the business rules by using different offering parameter values for the different offerings.