Patent attributes
A traffic and population counting device system and method is provided. The traffic and population counting device may be executable by a computing device and may include an entry selector configured to be selected to indicate that a shopper has entered a shopping zone and to keep a running count of a number of shoppers who enter the shopping zone. An exit selector may be configured to be selected to indicate that a shopper has exited a shopping zone and to keep a running count of a number of shoppers who exit the shopping zone. Further, a display may be configured to display a running population count of shoppers within the shopping zone. The running population count may be determined by a running difference between the running count of the number of shoppers who enter the shopping zone and the running count of the number of shoppers who exit the shopping zone.
