A bicycle or moped lighting system projects light onto a rider's moving legs to make the rider more visible to motor vehicle operators and thereby improve the rider's safety. A single safety light fixture is mounted below the bicycle seat and directs diverging light beams towards the backs of both of the rider's legs. While peddling, the motion of the lighted legs attracts the attention of the motor vehicle operators thereby improving rider visibility. A second light fixture may reside ahead of the rider to direct diverging light beams onto the fronts of the rider's moving legs.