Patent attributes
A computer-based method and system for selectively triggering client actions including: providing directions for obtaining client instructions, from a content provider to a client device, over a network, in response to a content request from the client device, providing the client instructions to the client device, receiving an initial image request at the computer-based management server from the client device wherein the initial image request is submitted by the client device upon execution of the client instructions, and composing and sending a beacon from the computer-based management system to the client device in response to the initial image request with the properties of the beacon triggering the client selection and execution of the action.