US Patent 8006420 Retractable banner display stand

A retractable banner stand includes a canister with an extendable banner having an ad and/or message thereon viewable when the banner is extended. A kit comprised of a pair of end caps with foldable legs and a pole support are releasably engaged to the canister and can be removed without tools. The kit can be releasably engaged to a second canister, without tools, with the second canister containing a second banner with a different (or new) ad and/or message to thus facilitate changing banners.