Patent attributes
A method for setting a price for a product sold online by a subject merchant is provided. The method comprises accessing price information of at least one other merchant of the same product by applying a shopping robot to two or more shopping sites, including at least one price comparison site, with other offerings of the same product by other merchants; accessing pricing rules for the subject merchant that cover sales originating from the comparison site; applying the pricing rules to adjust the current product price at which the subject merchant offers the product on the two or more shopping sites to be more competitive; and responsive to a price adjustment that would reduce the product price so as to violate a specified profitability goal, increasing the shipping charges with which the merchant offers the product with the price adjustment on the two or more shopping sites.