Patent attributes
By subtracting a first parameter related to the printing position deviation inherent to the printing head from a second parameter that is obtained by actually measuring the printing position deviation in a state where the printing head is mounted on the printing apparatus, a third parameter related to the printing position deviation inherent to the printing apparatus is acquired. When a new printing head is mounted on the printing apparatus, a new second parameter is computed from the third parameter and a first parameter that is of the new printing head. By this procedure, it is possible to hold down a time required for actual measurement of the printing position deviation and consumables, and even when the printing head is exchanged, it becomes possible to stably output a uniform image free from the printing position deviation.