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US Patent 8645209 Real time user activity-driven targeted advertising system

Patent 8645209 was granted and assigned to Yellowpages.com on February, 2014 by the United States Patent and Trademark Office.

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Patent abstract

A system and method of delivering an advertisement to a target market, may comprise with at least one computing device, collecting data relating to consumer information gathering (accessing activity); analyzing the data relating to consumer information gathering, to determine a consumer interest trend; utilizing the consumer interest trend to define a target advertising market; and utilizing at least one communications channel delivering a selected advertisement related to the target advertising market to user devices within the target advertising market.

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