US Patent 8645300 System and method for intent data processing

Website navigation may be enhanced by recording a visitor's intent and recording page rankings that indicate how well the pages of a website match the visitor's intent. Using historical intent data, an intent can be inferred for a visitor based on a URL. Page recommendations can also be made once a visitor has confirmed their intent by determining a ranked list of URLs for the indicated intent. Intent data may be collected and displayed by integrating an intent widget into webpages of a website.