Is a
Patent attributes
Current Assignee
Patent Jurisdiction
Patent Number
Patent Inventor Names
Kenneth J. Raaf0
Robert L. Waldrop0
Brian D. Mauer0
M. Jeffrey Stone0
Date of Patent
March 4, 2014
0Patent Application Number
133359410
Date Filed
December 23, 2011
0Patent Citations Received
Patent Primary Examiner
Patent abstract
A mobile phone comprising a processor, a memory comprising a system partition and a data partition, and an application stored in the system partition of the memory. When executed by the processor, the application determines a brand identity associated with the mobile phone, accesses branding assets associated with the application based on the brand identity, and adapts the function of the application based on the accessed branding assets.
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