US Patent 8991624 Greeting card highlighter

The present invention discloses a greeting card highlighter for organizing greeting cards into particularized groupings and displaying the greeting cards on a larger fixture in a manner which attracts the attention of consumers. The greeting card highlighter may contain two or more greeting card pockets which are operative to hold a plurality of greeting cards. The pockets may be arranged in a back-to-back arrangement, perpendicular to the main greeting card display to which the highlighter is attached, so as to attract the attention of consumers walking up or down a greeting card aisle.