Patent attributes
Concepts and technologies are described herein for creating variations when transforming data into consumable content. In accordance with the concepts and technologies disclosed herein, a computing device can execute a transformation engine for transforming data into the consumable content. The computing device can be configured to analyze the data to identify relationships among data elements or other portions of the data, and to identify any possible approaches to transforming the data (“worlds”) based upon the relationships and the data. The worlds can be ranked and selected based upon rank. The computing device can obtain rules associated with the selected and apply the rules to the data to generate the output. In some embodiments, the computing device can be configured to obtain and apply feedback regarding the world selection.