US Patent 9116662 Image display device

An image display device includes a flexible display unit bendable by external force from a first state to a second state, the second state being a bent state; pressing members disposed on a rear surface of the flexible display unit and to apply the external force to the flexible display unit; a driving unit to generate a driving force to provide the external force to the pressing members such that bending of the flexible display unit is implemented; and a sensing unit to sense a degree of bending of the flexible display unit to provide a basis for determining a direction of the driving force.