US Patent 9371044 Vehicle panel and emblem

An emblem assembly for a vehicle having a number of attachment features such as two locating-pins, two opposing force clips, an orthogonal force clip, and an adhesive. A body panel having an embossed emblem-mating surface defining a number of attachment features such as a 2-way locating-slot, a 4-way locating-hole, a central void with opposing substantially parallel edges, a clip retention slot with an orthogonal edge, and a panel surface area for adhesive contact. The emblem assembly and the emblem-mating surface features combine to provide an effective support for an emblem on a body panel of a vehicle. The emblem may be located on a tailgate of a pickup with an aluminum body panel.