Patent 9704123 was granted and assigned to EBay on July, 2017 by the United States Patent and Trademark Office.
A system and method that manages listings is provided. In example embodiments, a first listing for offering an item is created. A second listing that is an adjustment to the first listing that includes a different attribute is then created. A result of the first listing and a result of the second listing are evaluated. An optimal listing based on the result of the first listing and the result of the second listing is determined.