US Patent 9710567 Automated content publication on a social media management platform

Automated publication recommendation includes: obtaining, from a social networking site, social networking activity information pertaining to a set of social networking activities performed by a plurality of contacts on the social networking site; determining, at the social media management platform, a recommended time for the user to publish content on the social networking site such that the content is viewable by the plurality of contacts associated with the user, the determination being based at least in part on the social networking activity information that is obtained, and the recommended time being a time during which the plurality of contacts are deemed to be active on the social networking site; presenting the recommended time to the user; receiving an indication from the user to publish the content at the recommended time; and sending the content to the social networking site to be published at the recommended time.