Patent 9712860 was granted and assigned to Amazon on July, 2017 by the United States Patent and Trademark Office.
Techniques for delivering content are described that vary the bit rate with which the content is delivered to achieve a consistent level of quality from the user's perspective. This is achieved through the use of quality metrics associated with content fragments that guide decision making in selecting from among the different size fragments that are available for a given segment of the content. Fragment selection attempts to optimize quality within one or more constraints.