US Patent 9886678 Graphic representations of planograms

Systems and methods for generating and distributing graphic representations of planograms used for the configuration, maintenance, and compliance confirmation in the display of merchandise and advertisements, are disclosed. Based on predefined merchandizing agreements, planograms are designed to define specific configurations of products and advertising collateral in specific locations. By referencing an identifier associated with a location, a corresponding planogram can be retrieved and used to generate a graphic representation of the planogram. The graphic representation of the planogram can be adjusted and superimposed onto a live or captured image of the location to indicate where objects should be placed or rearranged. Each object specified in the planogram can be visually represented as a picture superimposed in a position over an image or live view of the location captured by a client computing device by a user. The user can reference the graphic representation to stock, rearrange, or maintain the location.