US Patent 9906615 System and method for selective activation of site features

A website system can provide a website having features for which the status of the features can be selected. The website system can determine that a request is associated with the feature of the website and determine a status of the feature. In response to determining that the feature has a first status, the website system can return a first web page file that does not include content associated with the feature and, in response to determining that the feature has an second status, return to the client computing device a second web page file that does include the content associated with the feature.