A toy includes a number of play objects that constitute surprises or prizes that are serially revealed to the child as the child removes various layers of wrappings from the toy. Some play objects are located between layers of wrapping. Other play objects are tucked into outer recesses of a spherical shell which is covered by the wrappings, such that removing one of the layers of wrappings reveals one compartment containing one play object at a time. Once all of the wrappings have been removed, the shell comes apart into halves, thus revealing yet another play object. The play object within the shell can be a toy figure such as a doll, with other play objects that were previously revealed being clothing, accessories for the doll, or cards that contain information or other indicia that has a play relationship to the toy figure. The objects that are serially revealed bear a play relationship with one another.