Patent attributes
A retractable fitness towel holder includes an elongated flexible band for looping around a user's arm. A frame disposed on the band is held against the user's arm with a loop portion extending away from the user's arm. A retracting mechanism is biased to retract a cord coupled to the towel, and the towel is retractably suspended from the towel channel such that it extends through the loop portion and away from the holder. Pulling the towel through the loop portion and away from the frame, causes the cord to unspool from the retracting mechanism, and releasing the towel causes the retracting mechanism to re-spool the cord, thereby drawing the towel back through the loop portion to rest against the frame, holding the towel in place during exercise.