A toner comprising toner particles, each of which contains a binder resin and a colorant, wherein an onset temperature Te (° C.) of a storage elastic modulus E′ obtained in a powder dynamic viscoelastic measurement on the toner is at least 50° C. and not more than 70° C., and a value at Te (° C.) of a storage elastic modulus G′ obtained in a pellet dynamic viscoelastic measurement on the toner is at least 4.0×107 Pa and not more than 1.0×1010 Pa.