West Capital Advisors

West Capital Advisors is a family investment office in Cincinnati that provides full-cycle corporate innovation, venture and strategic development advisory services. Founded 2011 in Chicago, Illinois, United States by Madeleine Ludlow and Mark Richey, it invests in early and late stage ventures. Its portfolio companies include HubLogix, Aquilon Energy Services, 4moms, OnShift, Label Insight, Poppin, 4moms, Label Insight, and Oversight Systems. As of January 2020, the company had 6 exits and 31 investments. The firm also manages the West Capital Partners program, a venture asset class investment vehicle for high net worth individuals and family offices. It advises corporate innovation and venture capital investment programs and manages the Corporate Innovation Institute (Ci2).