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Zeedz is the developer of a play-for-purpose game, which works to reduce global carbon emissions by collecting plant-inspired creatures. These creatures are NFTs built on an eco-friendly blockchain and are designed to grow with the real-world weather. The NFT creatures, Zeedles, will grow, evolve, and customize as players wish. The intention is to increase the value of the Zeedle, which can then be sold to start again. Or a player can keep the Zeedle and keep collecting new ones.
Zeedz was founded in 2021 by Ben Ebner and Sven Junglas and is based in Berlin. The company plans to launch their own cryptocurrency, FRUIZ, in later 2022.
Zeedz is a play-for-purpose game designed to raise awareness, generate financial contributions, and build a community around global warming and climate change. The players of the game aim to reduce carbon emissions by collecting blockchain-based plant-inspired creatures that grow with the weather, while the financial contributions generated by the players go toward specifically defined, evaluated, and audited non-profit projects that focus on reducing global emissions of carbon dioxide. This is to turn players' progress into emission reductions.
The game also works to create awarenes and knowledge around global warming and climate change, among other real-world issues, through players overcoming in-game challenges. The game offers educational resources to help them overcome the challenges. The education and awareness are intended to help build a purpose-driven community around these issues as well.
When players join the game, they receive Zeedz from a Zeedpack or in the marketplace. The different packs offer different types of Zeedles, which grow better in different environments. This requires a certain type of terrain to plant the Zeedz in, and they begin to grow with the weather. Zeedz is played with a real-world map, so the weather of the region impacts the growth of the Zeedle. If this works out, the Zeedle hatches and has a magic flame, which indicates the Zeedle's mood and health. The player then needs to grow the Zeedle up to level 99.