Euroset (Russian: Евросеть) was Russia's largest mobile phone retailer, with over 5,000 stores across Russia and Belarus. In 2006, the company controlled 37% of the Russian mobile retail market and in 2010 it employed some 27,000 people. Its main rival was Svyaznoy. The company was founded in April 1997 by Timur Artemev and Yevgeny Chichvarkin.