TripleLift is an American multinational technology company developing a platform that enables scalability for native, branded content and OTT advertising.
TripleLift is an American multinational technology company, developing whosea platform that enables scalability for native, branded content and OTT advertising.
TripleLift offers native ads that match the content environment of publisher websites. The platform developedincludes a bidding basedbidding-based native exchange, and ceated computer vision technology that ‘reads’"reads" images to comprehend the major elements, such as faces, objects, and text areas and others, in order to format thatthose imageimages on different sites across devices.
TripleLift was established in 2012 by Eric Berry, Ari Lewine, and Shaun Zacharia. The company received Seedseed funding in 2012, as well asand Series A funding in 2014. In 2015, TripleLift announced a Series B funding from True Ventures, iNovia Capital, Edison and Partners, and two others, bringing the overall funding raised to $16.6 million. The company participated in the Entrepreneurs Roundtable Accelerator 01/01/12 cohort and raised an estimated $16,625,000.
In October 2021, TripleLift struck a partnership with Amagi, a cloud-based software provider for broadcast and CTV, to include branded imagery programmatically into episodes of CTV programming. In addditionaddition, 1plusX, a first-party data management platform that TripleLift acquired in March 2022, offers extra contextual-based audience data to assist in finding necessary ad spots.
TripleLift was founded in 2012 by Eric Berry, Ari Lewine, and Shaun Zacharia.TripleLift offers infrastructure and technology for the optimization of Native Advertising through the use of Computer vision and Programmatic advertising. The company's Branded content platform, Content Dial uses Artificial intelligence and workflow automation to enable more scalable lightweight branded content across multiple publishers. TripleLift's OTT platform enables targeted advertising in streaming OTT content with marketing that is dynamically inserted into the stream in real time.
TripleLift offers native ads that match the content environment of publisher websites. The platform developed a bidding based native exchange, and ceated computer vision technology that ‘reads’ images to comprehend the major elements such as faces, objects, text areas and others, in order to format that image on different sites across devices.
TripleLift was established in 2012 by Eric Berry, Ari Lewine and Shaun Zacharia. The company received Seed funding in 2012, as andwell as Series A funding in 2014. The followingIn year2015, TripleLift announced itsa Series B funding from True Ventures, iNovia Capital, Edison and Partners and two others, bringing the totaloverall funding raised to $16.6 million. The company participated in the Entrepreneurs Roundtable Accelerator 01/01/12 cohort and raised an estimated $16,625,000.
TripleLift’s headquarters are located in New York City, regional offices are located in Chicago, Detroit, Los Angeles, Dallas, San Francisco, Minneapolis, Kansas City, Denver, Boston, Paris, Berlin, Sydney and London. The company began with a focus on native advertising and subsequently expanded its platform.
TripleLift is a company that participated in the Entrepreneurs Roundtable Accelerator 01/01/12 cohort and raised an estimated $16,625,000.
Inc. 500 Fastest Growing Private Companies in America (#163 in 2017, #437 in 2018)
Crain's Fast 50 (#12 in 2017, #23 in 2018)
Crain's New York Business's Best Places to Work in NYC in 2015, 2016 and 2017
AdAge Best Places to Work in New York City (2016)
America's Most Promising Companies (Forbes 2015)
212 And The New York Times Ad Tech Startup of the Year 2013
In October 2021, TripleLift struck a partnership with Amagi, a cloud-based software provider for broadcast and CTV, to include branded imagery programmatically into episodes of CTV programming. In adddition, 1plusX, a first-party data management platform that TripleLift acquired in March 2022, offers extra contextual-based audience data to assist in finding necessary ad spots.