US Patent 10545624 User interfaces for personalized content recommendation

Relevant content (e.g., containers and/or container elements) can be surfaced via user interfaces based at least partly on determining the relevant content based on interactions between user(s), container(s), and/or container element(s). Techniques described herein include generating a user interface configured with functionality to present content to a user. The user interface can include interface elements, such as cards, corresponding to containers. The cards can be arranged on the user interface in an order determined based at least partly on respective relevancies of the containers to the user, and a presentation of individual cards can be based at least partly on a type of corresponding individual containers. Individual cards can include a group of one or more interface elements corresponding to container elements that can be arranged based at least partly on respective relevancies of the container elements to the user.