Patent attributes
Technologies for automatically validating marketing asset compliance include a marketing compliance server configured to receive a marketing asset file. The marketing asset file includes a data interchange document containing multiple objects and multiple key/value pairs. Each object is associated with a different group of the key/value pairs. The server extracts the data interchange document from the marketing asset file, parses the document to identify the different key/value pair groups, and identifies the objects of the document based on the identification of the different key/value pair groups. The identified objects are analyzed as a function of a brand rule configuration file that includes brand rules corresponding to brand marketing guidelines. Based on the analysis, the server determines whether the objects are in compliance with the marketing guidelines. The server generates an interactive compliance report and non-compliant objects can be corrected. Other embodiments are described and claimed.
