Patent attributes
Collaborative generation of digital content with interactive reports is enabled. An editor selects a layout and assigns story blocks to authors. Story blocks include a textual component and an interactive report component. In one embodiment, the interactive report includes static data captured at authorship time. In another embodiment, the interactive report includes live data updated at read time. After an author creates a story block, it is submitted to the editor for review and approval. The editor may send the story block back to the author for subsequent editing prior to approval. Once the editor approves all of the content from all of the authors, the editor can publish the content. The resulting content is published as an interactive report or magazine, enabling readers to see not just the story content of the publication, but to interact with the reports and underlying data.