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Audi is a German automobile manufacturer that specializes in the design, engineering, production, marketing, and distribution of luxury vehicles. The company was founded by August Horch in 1909 and is headquartered in Ingolstadt, Germany. Audi is a subsidiary of Volkswagen and operates under the legal classification of Aktiengesellschaft. The company's motto is "Vorsprung durch Technik," which translates to "Progress through Technology".
Audi is involved in various industries, including automotive, electric vehicle manufacturing, hydrogen power, and autonomous drive manufacturing. The company has several subsidiaries, such as Audi Sport GmbH, Audi Electronics Venture, and Here (company).
As of 2021, Audi has 84,435 employees and is led by CEO Markus Duesmann. The company is listed on the Frankfurt Stock Exchange under the stock symbol NSU and has a market capitalization of €34 billion.
Audi has a strong presence on social media, with official accounts on Twitter, Instagram, LinkedIn, and YouTube. The company's official website can be found at audi.com.
Audi holds numerous patents, including those related to drive devices, gesture recognition, hinge assemblies for engine hoods, and methods for filling high-pressure gas accumulators. In total, Audi has been assigned 1,991 patents.
The company faces competition from various automobile manufacturers, such as BMW, Ford Motor Company, Toyota, Nissan, Honda, and Tesla, among others.
Audi has formed strategic partnerships with several organizations, including FC Bayern Munich and FC Red Bull Salzburg. These partnerships help the company expand its brand presence and collaborate on various projects and initiatives.