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Clickable is a California-based company that is a subsidiary of LookSmart. It has used artificial intelligence to create software to collect and analyze data for marketing purposes.
The company's software has a dashboard that tracks return on investment (ROI) over the customer’s lifetime using data from sources such as audience activation, purchase, retention, and customer advocacy. The platform comes with built-in data integrations and it combines social and search data with proprietary analytics for networks such as: Facebook, Twitter, Instagram, Vine, Youtube, Tumblr, Google Adwords, Google Analytics, Google DFP, Bing Adcenter, Sina Weibo, RenRen, vKontakte, Vimeo, Mixi, Mxit, Naver, YouKu, FourSquare, LinkedIn, as well as customer relationship management, email, and marketing funnel tools. There is also the the option of a managed ad operations in search, social and display advertising services.Clients can view metrics from various third party platforms in the form of graphs through the platform's interface.